WCSE

Automatic Generation System of Product Package Designs Based on Review Information

Abstract— Product package design is an essential means of advertising the product to consumers. When creating them, it is crucial to consider the impression consumers have of the design. However, there is a problem that it is difficult to create a design that appropriately reflects the impression information, which is large-scale and complex. To solve this problem, two novel systems are proposed in this paper. The first one is a review analysis system, which inputs reviews of arbitrary products as text information and shows what kind of impression of the product consumers have. The second one is an automatic generation system of product package designs. It is a system that outputs a product package design that appropriately reflects the impression word extracted from the concept of the product. The results of the evaluation experiment clarified the effectiveness of the proposed systems in terms of the ability to convey the concept of product to generated product packages.

Index Terms— Package design, Impression, Automatic design generation, Color

Koki Hirose
Shibaura Institute of Technology, JAPAN
Eiji Kamioka
Shibaura Institute of Technology, JAPAN
Chanh Minh Tran
Shibaura Institute of Technology, JAPAN
Phan Xuan Tan
Shibaura Institute of Technology, JAPAN

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Cite: Koki Hirose, Eiji Kamioka, Chanh Minh Tran, Phan Xuan Tan, "Automatic Generation System of Product Package Designs Based on Review Information," 2024 The 14th International Workshop on Computer Science and Engineering (WCSE 2024), pp. 144-149, Phuket Island, Thailand, June 19-21, 2024.