WCSE 2015
ISBN: 978-981-09-5471-0 DOI: 10.18178/wcse.2015.04.079

On the Approach to Pricing of the Cloud SaaS Solutions with Focus on Marketing Solutions

Ondrej Matustik

Abstract— The world of IT is changing towards to the cloud SaaS solutions. This change has several dimensions and we will focus in the article on the potential pricing models. Current models of license payment for the software obviously failed and the cloud SaaS providers are trying to find a new one. In the article we will compare currently possible models and will try to select the best one, especially for the marketing solutions.

Index Terms— SaaS; Cloud Computing; Pricing Model.

Ondrej Matustik
Department of System Analysis, University of Economics, CZECH REPUBLIC

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Cite: Ondrej Matustik, "On the Approach to Pricing of the Cloud SaaS Solutions with Focus on Marketing Solutions," 2015 The 5th International Workshop on Computer Science and Engineering-Information Processing and Control Engineering (WCSE 2015-IPCE), pp.477-481, Moscow, Russia, April 15-17, 2015.